If you have ever worked in customer service, you know first-hand what the customer does not value. We all know that customers don’t mind letting you know exactly how they feel about the product and service that has created a dissatisfaction. As it should be, because with every dissatisfaction comes an opportunity to make your business more complete and profitable.
Your customers are going to determine the standards in quality for your business’s goods and services. And you must be able to accept and adapt in those specific standards in order to continue sales with in the markets niche you have sets. Without those continuance sales your Revenue stream will dry out.
But never fear, I am here to tell you about three ways dissatisfied customers can provide opportunity of income growth in your business.
1) Creating better quality:
For every dissatisfaction is an opportunity to improve, to get it better, and to satisfy this customer and every customer after this one. A dissatisfied customer is not a negative, it is a learning opportunity for more income. So take what is making your customer dissatisfied and provide solutions to your products and services in order to meet the needs of your customers.
2) Opportunity to Lean
Most of the time when we think of a customer we think of external customers. Those who have the finished product or service. What about the internal customer? Aren’t their opinions just as valuable as those who use the product and service? These external customers are overlooked in and are critical to finding problems within a process that can be that can eliminate rework or takt time and improve employee satisfaction and retention.
3) Being Ahead of the Competition
These customer dissatisfaction is an optimal way to provide feedback to where your market is moving. By being capable of reacting quickly to those demands will give you a competitive edge in the market with your clients wants and needs. Giving you the capabilities of selling more products and services to your market and maximizing your income potential.
Now that you have three tools to help you increase your business from a dissatisfied customer, make sure that you value these opportunities and request feedback from your customers so that you take advantage of increasing your business opportunity.
For more information about how to increase your growth after having a dissatisfied customer, just click the box bellow to get started with a 15 minute conversation with Valorie Hendrix to have a candid business conversation.
Dynamic Empire Consulting